Valentine’s Day and Presidents’ Day Weekend Outlook

February 10, 2025

Roses Are Red, Skies Are Gray – Wild Weather Ahead for Valentine’s Day Nationwide Weather Swings to Boost Retail Demand in Key Regions Cupid isn’t the only one making plans—Mother Nature has some surprises in store that will shape consumer spending this Valentine’s Day and Presidents Day weekend. From winter storms encouraging online shopping to …

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Weather Impact Highlights for Retail’s 2024 Calendar Year

February 7, 2025

The weather is always influencing consumer activity and buying behavior, and the just completed 2024 calendar year for retail once again demonstrated how climate variability impacts sales performance across sectors, product categories, and geographies. Planalytics’ Weather-Driven Demand (WDD) analytics isolate and quantify the impact the weather alone has on traffic, transactions, and product demand. Below …

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Spending Impacts of Snowstorms and Extreme Winter Weather

February 4, 2025

Facteus, a leader in alternative data (and Planalytics partner), has shared some interesting consumer spending insights for the record-breaking snowstorm that hit the Gulf Coast states between January 20-22.  Below are a few examples showing just how much commerce was affected for the week in some key markets.  In a region that rarely sees wintry …

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Retail WeatherIQ™ (Jan. 12-18, 2025 / NRF Retail Week 50)

January 13, 2025

Weather volatility is the most impactful climate-related risk consumer businesses face and it is constantly changing to create new opportunities and challenges.  WeatherIQ™ is a collaboration between Planalytics and the National Retail Federation (NRF) that provides weekly weather impact outlooks for select product categories or retail segments compared with the prior year.  Last Year (week-ending …

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Retail WeatherIQ™ (Jan. 5-11, 2025 / NRF Retail Week 49)

January 6, 2025

Weather volatility is the most impactful climate-related risk consumer businesses face and it is constantly changing to create new opportunities and challenges.  WeatherIQ™ is a collaboration between Planalytics and the National Retail Federation (NRF) that provides weekly weather impact outlooks for select product categories or retail segments compared with the prior year.  Last Year (week-ending …

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Retail WeatherIQ™ (Dec. 22-28, 2024 / NRF Retail Week 47)

December 23, 2024

Weather volatility is the most impactful climate-related risk consumer businesses face and it is constantly changing to create new opportunities and challenges.  WeatherIQ™ is a collaboration between Planalytics and the National Retail Federation (NRF) that provides weekly weather impact outlooks for select product categories or retail segments compared with the prior year.  Last Year (week-ending …

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Black Friday Weekend Outlook from Planalytics

November 21, 2024

Cold Front to Meet Hot Deals over the Black Friday Weekend Mother Nature Cooks up a Batch of Rain and Snow Throughout the Week It’s almost Turkey Time! Thanksgiving and Black Friday weekend represent the official kickoff to the holiday shopping season. While fall thus far has trended warmer than last year and normal across …

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Reviewing the consumer spending impacts of Hurricane Milton

November 15, 2024

2024 has been a busy tropical storm and hurricane season to date with 17 named storms, 11 hurricanes, 5 major hurricanes, and 11 landfalling systems in the U.S. through early November. This included Hurricane Milton, a Category 5 storm (the highest severity classification possible), which rapidly intensified in early October with wind speeds topping 180MPH, …

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Weather Update: How Analytics Can Help Businesses Predict the Unpredictable

October 29, 2024

Originally published by Planalytics’ partner, Emarsys  . . .  Our weather is increasingly in the news. The recent hurricanes in the Southeastern United States, flooding across Central Europe, heatwaves, and tropical storms in South and Southeast Asia demonstrate the devastating toll extreme weather has on our lives, homes, businesses, and infrastructure. While nothing compares to the …

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Summertime Showers May Rain on Some Parades During The Holiday Week; Heat Spreads East by July 4th

June 26, 2024

As we approach a key week of the summer season, businesses are looking for warm temperatures to support demand for summer apparel and consumables. In the U.S., the Independence Day holiday falls on Thursday, July 4th; many will enjoy outdoor parades, picnics, and firework displays the weekend before and after the holiday, extending the celebrations …

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