Valentine’s Day and Presidents’ Day Outlook
February 6, 2026
Roses Are Red, Skies Are Gray. Wintry Conditions for Most Leading into Valentine’s Day. Precipitation will impact holiday spending across regions Much of the eastern US has experienced several days of below normal, and in many cases below freezing conditions as of late. The bitter cold will continue this weekend, particularly in the Northeast where …
Six more weeks of winter
February 2, 2026
February 1, 2026 – February 7, 2026 (Retail Week 1/February Week 1) No Relief from the Cold in the East. Milder Air to Spread into the Northern Plains. Snow to Persist from the North Central to the East. Canada to Stay Split but Drier. Unrelenting Cold. The vicious cold snap will continue for most of the …
Arctic Outbreak & Major Winter Storm: Widespread Disruptions Expected Across Two-Thirds of the U.S.
January 20, 2026
Across the eastern two-thirds of the nation, frigid temperatures will drive a drop in commercial activity beginning this weekend, and those in the Southern and Eastern U.S. are also expected to see significant ice and snow from a major winter storm. Wintry weather as far south as the Gulf Coast will shift regional demand toward …
Super Saturday Forecast
December 16, 2025
Green Light! Retailers to Expect a Lift in Store Traffic Over Super Saturday with Drier and Milder Conditions for Most Super Saturday is a significant shopping event as it represents the last weekend before Christmas. This year, the National Retail Federation expects a record 159 million consumers to shop for the final gifts on their …
Retail WeatherSpend℠: November 2025
December 10, 2025
Eastern markets benefited from soaring seasonal demand due to colder temperatures, while milder conditions slowed sales in the West. The following WeatherSpend℠ metrics quantify the impact of weather on topline sales in different markets and retail sectors compared to November 2024. Most of the East had colder-than-LY comps in the first half of the month. …
Put a Bow on Cyber Monday and the Holiday Weekend
December 3, 2025
Per our friends at the National Retail Federation, there was a record 203 million shoppers over the holiday weekend, topping original estimates. While in-store shopper growth rose by 3%, the number of consumers shopping online rose by 9%. Check out Planalytics recap on the weekend. According to our partners at Facteus, e-commerce sales rose significantly …
Black Friday Recap 2025
November 30, 2025
Brisk Business! A Cold Holiday Weekend Had Shoppers Stuffing Their Baskets With Seasonal Goods Drier than Normal Conditions Supported Foot Traffic; ‘Fowl’ Weather Focused in Interior Regions The Thanksgiving and Black Friday weekend (November 27 – November 30) was colder than normal for most of the US, helping lift demand for seasonal categories. For many, …
Cold Front to Meet Hot Deals over the Black Friday Weekend
November 19, 2025
Mother Nature Cooks up a Batch of Precipitation Throughout the Week It’s almost Turkey Time! Thanksgiving and Black Friday weekend represent the official kickoff to the holiday shopping season. According to a recent survey by the National Retail Federation, consumers plan to spend an average of $890.49 per person this year on holiday gifts, food, …
Retail WeatherSpend℠: October 2025
November 7, 2025
Weather-driven sales opportunities shifted significantly during the month, but overall, many retail sectors benefited from a more favorable weather backdrop in October 2025 than a year ago. Favorable weather, compared to LY, generally supported spending at sporting goods chains, shoe retailers, and department stores in the U.S. in October. Conversely, a negative “weather comp” dampened …
Retail WeatherSpend℠: September 2025
October 14, 2025
Overall, the U.S. saw cooler temperatures in September, an environment that would generally benefit early-autumn demand for apparel and other seasonal categories, though, as is often the case, regional differences were significant. Weather-driven gains vs. September 2024 for cold-weather merchandise were strong across the Southwest, Southeast, Plains, and parts of the Midwest. However, these gains …