Tag Archives: Zurich

Weather Analytics Lunch Seminar

Location: Hotel Schweizerhof Zürich, Bahnhofplatz 7, 8001 Zürich, Switzerland

Complete the form below to join us for our complimentary Weather Analytics Lunch Seminar.

Topics include:

  • The opportunities and challenges presented by both in-season (weekly/daily) and year-over-year weather variations.
  • An overview of Planalytics’ analytics process and metrics including Weather Sensitivity and Weather-Driven Demand (WDD) calculations.
  • The benefits of using WDD insights to “Deweatherize” results and improve the accuracy of financial/sales plans, allocation processes, demand forecasts, etc.
  • Use case examples showing the value weather analytics can bring to planning, trading season decisions (e.g. replenishment, digital marketing, etc.) and performance analysis & reporting.
  • Plus a preview of weather impacts to watch for during the upcoming summer 2019 period.

 

Planalytics Lunch Seminar

LOCATION: Hotel St. Gotthard (Bahnhofstrasse 87, 8001 Zürich)
*There is no cost to attend but registration is required (form below)

Planalytics invites you to join us for a lunch seminar on Wednesday, 23 March in Zurich to learn how companies use weather analytics to understand, measure, and manage the impact of never-ending weather volatility.  Presentation topics include weather-driven demand, strategies for improving planning processes, and client case study examples. We will also provide a spring preview, highlighting weather impacts for the upcoming months.

Please complete the form below to request your seat.

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Managing Weather’s Impact on Sales

LOCATION: Mgallery Hotel Continental Zurich (Stampfenbachstrasse 60 CH – 8006 Zürich)
*There is no cost to attend, but registration is required (form below)

Learn more by joining Planalytics in Zurich on Wednesday, 25 March for our breakfast seminar.

Seminar Topics Include:

  • The Weather Never Stops: Understand how constant day-to-day, week-to-week and season-to-season weather volatility is driving – and will keep driving – significant changes in demand patterns.  Learn how companies “weatherize” their business so it is positioned to capture more sales and minimize unintentional, but very costly, planning and operational mistakes.
  • The Weather “Blind Spot” and Its Bottom Line Impact: The weather is a huge “blind spot” for most companies and it is not just the future conditions.  Last year’s weather is part of last year’s sales performance and a failure to recognize and accurately remove the weather-driven variability from plans leads to misaligned inventories/resources and reduced profitability.
  • Measuring & Managing Weather-Driven Demand. Quantifying weather’s impact by category, by market and by time period and applying it in planning/demand forecasting, allocation/replenishment, operations, pricing, sales analysis, etc.
  • WeatherSmart Marketing & Advertising: Optimize customer engagement strategies and improve response rates by identifying favorable periods for email campaigns, digital advertising and other marketing activities.
  • Business Weather Intelligence Use Case Examples from retailers, restaurants and consumer goods/services companies.
  • Weather Impact Outlook for Spring/Summer 2015 highlighting weather-driven opportunities and risks for the upcoming season.

There is no cost to attend, but space is limited and registration is required. Please complete the form below to request your seat.

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