Tag Archives: Amsterdam

Planning for the Weather’s Impact on Sales

Location: NH Barbizon Palace Amsterdam, Prins Hendrikkade 59-72, 1012 AD Amsterdam, Netherlands

From a business perspective, the never-ending changes in the weather make it very challenging for businesses to plan effectively and keep operations, resources, and inventories aligned with shifting consumer demand.

Join Planalytics in Amsterdam on Wednesday, 24 October 2018, to learn how companies are using weather analytics to successfully address weather volatility in their business.

The seminar will

  • provide an introduction to weather-informed demand analytics,
  • share business “weatherization” strategies and use case examples, and
  • include a preview of weather impacts to watch for during the upcoming fall & holiday shopping periods.

There is no cost to attend, however, you must reserve your seat by completing the form below.

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Weather Analytics Lunch Seminar

LOCATION: The venue is pending confirmation at NH Collection Amsterdam Barbizon Palace, Prins Hendrikkade 59-72, 1012 AD Amsterdam.

*There is no cost to attend, but registration is required (form below)

Managing Weather-Driven Sales Volatility in 2018 & Beyond

No external factor impacts consumer buying behavior as frequently, immediately, directly, or meaningfully as the weather.  Your business can undoubtedly point to sales swings that occurred over the past year as weather conditions emerged, changed the focus of consumers, and altered demand for specific products and services.

And since the weather never stops changing, your company will be able to point to weather-driven impacts again in 2018 (and the next year, and the year after that…)

Increasingly, companies are turning to analytics to better understand, precisely measure, and proactively manage how climate affects their customers and their business.  Join us for our Lunch Seminar to receive an introduction to weather analytics and learn how it can help your business. Presentation topics include:

  • Quantifying the impacts with weather sensitivity and weather-driven demand
  • Using weather analytics for planning, trading decisions, reporting, marketing & more
  • Client use case examples
  • A look at how year-over-year weather volatility impacted demand and sales in 2017.

Complete the form below to reserve your seat!

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Planning for Weather’s Impact on Sales

LOCATION: NH Barbizon Palace, Prins Hendrikkade 59-72, 1012 AD Amsterdam, Netherlands

*There is no cost to attend, but registration is required (form below)

Join Planalytics in Amsterdam on Monday, 25 September, for a seminar where you can learn how analytics such as “weather sensitivity”, “weather-driven demand”, and “weather comp outlooks” help companies better understand, quantify, and effectively address Mother Nature’s impact on consumers and your business performance.  The presentation will share use case examples in reporting, planning, trading, and marketing and highlight weather impacts to watch for during the 2017 Autumn & Holiday Shopping Season.

Please note that the presentation will be in English.

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Business Weather Intelligence Lunch Seminar

Business Weather Intelligence Lunch Seminar

Location: NH Collection Barbizon Palace, Prins Hendrikkade 59-72, 1012 AD, Amsterdam, The Netherlands

Register below to join Planalytics for a lunch seminar on 26 October to learn how companies are applying advanced weather analytics to capture sales opportunities and better manage the impacts of never-ending weather volatility on their business.

Seminar topics include:

  • Weather-Driven Demand (WDD):  Quantify how much the weather increases or decreases demand for categories or overall transactions in specific time periods and markets/regions.
  • Track Weather-Adjusted Sales:   Know exactly how much the weather has affected sales (versus other factors) as you move through the season or year.
  • Address Weather Volatility in Planning:  Use WDDs to remove weather-based distortions from the prior year’s sales and plan more accurately 11 months into the future.
  • Use Case Examples & Benefits:   A look at how weather analytics are being used and bringing benefits to retailers, restaurant chains, and consumer goods/service companies.
  • Fall & Holiday Season Outlook:  High-level overview of weather-driven opportunities and risks to be aware of in October, November, and December.
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Planalytics Breakfast Seminar

LOCATION: NH Collection Amsterdam Grand Hotel Krasnapolsky (Dam 9, 1012 JS Amsterdam)
*There is no cost to attend but registration is required (form below)

Planalytics invites you to join us for a breakfast seminar on Thursday, 28 January in Amsterdam to learn how companies use weather analytics to understand, measure, and manage the impact of never-ending weather volatility.  Presentation topics include a review of weather-driven demand impacts during the recent holiday shopping season, strategies for improving planning processes, and client case study examples.

Please complete the form below to request your seat.

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Business Weather Intelligence Breakfast Briefing

LOCATION: Hotel NH Barbizon Palace (Prins Hendrikkade 59-72, 1012 AD Amsterdam, Netherlands)
*There is no cost to attend, but registration is required (form below)

This event has been POSTPONED. For more information, please contact Dave Frieberg at dfrieberg@planalytics.com

Seminar Topics Include:

  • The Weather “Blind Spot” and Its Bottom Line Impact: The weather is a huge “blind spot” for most companies and it is not just the future forecasts. Last year’s weather is part of last year’s performance and a failure to recognise and effectively remove the weather-driven variability from historical sales leads to misaligned inventories and operational resources and reduced profitability.
  • Measuring & Managing Weather-Driven Demand: Quantifying weather’s impact by category, by market and by time period and applying it in demand forecasting, allocation/replenishment, operations, pricing, sales analysis, etc.
  • WeatherSmart Marketing & Advertising: Optimise customer engagement strategies and improve response rates by identifying favorable periods for email campaigns, digital advertising and other marketing activities.
  • Client Case Study Examples: Hear how companies have benefited by “weatherising” their business and using weather-driven demand insights for planning and in-season decisions.
  • Weather Impact Outlook: A look at weather-driven opportunities and risks including the upcoming autumn season.
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Planning for Weather’s Business Impact in 2015 & Beyond

LOCATION: NH Barbizon Palace Hotel (Prins Hendrikkade 59-72, 1012 AD Amsterdam, Netherlands)
*There is no cost to attend, but registration is required (form below)

Learn more by joining Planalytics in Amsterdam on Tuesday, 9 December for our lunch seminar. The seminar will provide an overview of Business Weather Intelligence and how businesses use it improve their planning process and to capitalise on weather-related opportunities.

Topics Include:

  • Deweatherisation: Understanding the problems of planning off of last year and the benefits of removing weather’s influence from historical sales by product, by market and by time period
  • Weather-Driven Demand: Quantifying weather’s impact and applying it to your pre-season planning and in-season decisions
  • WeatherSmart Marketing: Using weather insights to optimise advertising and digital marketing programs
  • Case Study Examples in demand forecasting, allocation/replenishment, operations, marketing, sales analysis and more
  • Highlights of weather-driven opportunities and risks to prepare for in 2015 along with a review of 2014 impacts across Europe.

There is no cost to attend, but space is limited and registration is required. Please complete the form below to request your seat.

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