Planalytics and Peer39
Planalytics’ demand sensing analytics identify optimal times to advertise in-market categories for geo targets. Leveraging this contextually based ambient influencer in programmatic ad buying increases relevancy and return. Planalytics’ deep, unmatched expertise – based on analyses on over 200,000 categories derived from trillions of actual consumer purchases – provides trusted data-driven visibility into demand trends.
IDENTIFY AMBIENT-DRIVEN IN-MARKET CATEGORIES
FOR PROGRAMMATIC AD BUYING
Contact us to learn how to improve relevancy and returns with contextually-targeted demand analytics.
Peer39 invented the category of Pre Bid non-cookie based data starting with Semantic-based contextual categories, then Brand Safety and then Page Quality. Since then it has continued to scale at the pace of RTB, and has brought to market many meaningful data points that advertisers find valuable, and predictable to use to scale their performance campaigns. www.peer39.com