Planalytics and NielsenIQ
Put the Weather to Work
Planalytics Weather-Driven Demand (WDD) quantifies the impact of weather on consumer demand by product, time, and location. These integration-ready metrics are based on predictive weather-driven demand analytics combined with NIQ data to help you more effectively run your business, with a quick time-to-value.
For more information, contact Evan Gold, EVP of Global Partnerships & Alliances, egold@planalytics.com or Kelly Carroll, Director of Partner Development, kcarroll@planalytics.com.
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