Planalytics and NielsenIQ

Put the Weather to Work

Planalytics Weather-Driven Demand® (WDD®) quantifies the impact of weather on consumer demand by product, time, and location. These integration-ready metrics are based on predictive weather-driven demand analytics combined with NIQ data to help you more effectively run your business, with a quick time-to-value.

For more information, contact Evan Gold, EVP of Global Partnerships & Alliances, egold@planalytics.com or Kelly Carroll, Director of Partner Development, kcarroll@planalytics.com.

 

 

Request a complimentary product analysis based on NIQ data.

 

Industry Insights


Industry-focused packages include: 

Grocery
shelf-stable products, fresh foods, total sales by department, and more
Convenience Store
beverage categories, tobacco, single serve beverages, total sales, and more
(example)
Alcohol
beer, spirits, and more
Beverages
bottled water, soda, sports drinks and more
Autocare
wiper blades, motor oil, batteries, total sales, and more
Health & Personal Care
cough/cold, allergy, suncare, lip balm, facial tissue, and more
Cleaning Products
floor care, air fresheners, outdoor cleaners, and more
Pest Control
ant & roach killer, personal repellent, flying insect killer, and more
Petcare
flea & tick, bird food, dog grooming, cat food, and more

 

 More Information


Gain the Competitive Advantage

Planalytics x NIQ

 

NIQ On-Demand