Unilever Greece Expands Use of
Planalytics Predictive Weather-Driven Demand Analytics
BERWYN, PA, May 17, 2022: Planalytics is pleased to announce that Unilever Greece has upgraded its agreement to receive enhanced Weather-Driven Demand (WDD) analytics. The expanded service adds future demand impact projections to the historical analytics Unilever Greece has been receiving. Unilever Greece now has access to predictive WDD values provided at the weekly level for an expanded set of product categories and regions. Planalytics will also provide Unilever Greece with additional reports and live, on-demand insights via its client portal.