Got Budget? 
Using contextual geotargeting to maximize ROI for incremental budget

 Planalytics and Peer39 discuss the following:

  • Impacting sales before year-end (why you should care);
  • Product Demand Indexes: Where and when products are in market (what it is);
  • How to use the Planalytics Product Demand Index for contextual geotargeting (how to use it);
  • The increased ROAS you get by using the Product Demand Index (why you want to).