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Week Ending August 6, 2022 / Retail Week 27 / August Week 1

Hotter Week for Many in the U.S. Rain and Storms Coast to Coast. Split Temperature Pattern in Canada With Rain and Storms.

 

Weather-Driven Demand (WDD) Category Notables


WDDs represent the estimated % change in demand of the product / category based purely on the year-over-year changes in weather. 

 

Weekly Summary

 

Summer Sizzle. Summer heat spread across much of the country although pockets of the Northwest and Southwest trended below LY. The Northeast region was hottest since 2001, the Western North Central since 2011, and the Southwest since 2012. Denver and Tampa were both hottest in the past 60+ years. Boston was hottest since 1980, Philadelphia since 2005. Conversely, New Orleans was coolest since 2005, Las Vegas since 2014, and Phoenix since 2016.

A Stormy Week. Heavy rain and storms occurred across much of the eastern U.S. while monsoonal showers continued in the West. There were around 650 reports of severe weather but only 4 tornadoes. The Southwest was wettest since 2017, the Eastern North Central and Southwest Coast since 2018. Cincinnati, SLC, and St. Louis were all wettest in the past 60+ years, Atlanta since 2017.

Cooling in Western Canada. Temperatures slipped below LY for much of western Canada while the East stayed hotter than LY. Saint John’s was hottest since1970, Saint John since 1990, and Toronto since 2016. Winnipeg was coolest since 2017, Calgary and Edmonton since 2019. Most markets saw light showers. Winnipeg was wettest since 2016.

Last Year (week-ending 08/07/21), the U.S. was coolest since 2017 and driest since 2006. Canada was coolest since 2019 and driest since 2009.

 

Weekend Review

The weekend trended hotter than LY for much of the central and eastern U.S. but the West trended cooler. Rain and storms moved across the North Central region and Great Lakes. Showers and storms were also scattered across the Northwest and Southeast. Western Canada was cooler than LY while the East remained hotter. A few showers or storms dotted portions of the East.

 

Contact us to learn how predictive weather-driven demand analytics can help your organization.