Tuesday, March 31st, 2015
Time: 08:30 AM - 10:30 AM
Climate, Consumers, & Commerce:
Profiting with Business Weatherization Strategies
LOCATION: The Westin New York at Times Square (270 W. 43rd St, New York)
*There is no cost to attend, but registration is required (form below)
Seminar Topics Include:
- Weather-Driven Demand Analytics: Identifying the complex relationships that consumers have as climate conditions change and precisely quantifying the impact on overall traffic, transactions and/or category demand.
- Weather Volatility & Planning: Avoid chasing last year’s weather with statistically-driven weather models and demand analytics, and plan from a more reliable, climate-adjusted sales baseline.
- Client Examples: Review client case study & ROI examples in the areas of forecasting, inventory management, digital marketing & advertising, retailer-supplier collaboration, etc.
- Spring-Summer 2015 Preview: Highlights of weather impacts to look for during the current season.
Please complete the form below to request your seat.