Changes in the weather bring changes in consumer demand. While it is true you cannot control the weather, with the right information you can control how it affects your business. Learn from industry experts how Business Weather Intelligence can help your business maximize sales and margins and more effectively manage inventories and supply chains.

Speakers Include:

• Kevin Sterneckert, Research Director, Gartner
• Scott Bernhardt, Chief Operating Officer, Planalytics
• Joe McMahon, Inventory Control Manager, Ace Hardware
• Jessica Bright, Demand Planner, Morton Salt

Talking Points Include:

• Using weather intelligence to identify pre-season and in-season sales opportunities
• How to effectively manage categories to keep customers and retailers in stock during periods of strong demand
• How to use weather to your advantage for marketing and promotions
• Real life case studies on how Business Weather Intelligence can yield a substantial ROI

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