Thursday, September 2, 2010
Snowstorm cuts into sales, may mean stronger week

By Associated Press

The snowstorm that blanketed the East Coast, closing malls and snowing in shoppers, spelled trouble for retailers, but elsewhere in the country stores saw a strong turnout on the last weekend before Christmas.

Eager to win business from snowed-in easterners, retail Web sites including Macy’s and J.C. Penney offered free express shipping Sunday. Traffic to retail Web sites spiked all weekend. Elsewhere in the country, crowds looking for discounts found some, but far less than the 60 to 70 percent off sales they wanted.

"Super Saturday" usually accounts for $15 billion worth of sales nationwide, according to Scott Bernhardt of weather research firm Planalytics. Stores missed that number this year, but Bernhardt still wasn’t sure by how much.

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LAST MONTH'S WEATHER-DRIVEN DEMAND SNAPSHOT: August 2010

What is Weather-Driven Demand?

Events

Wednesday, Sep 8, 2010
Weatherizing Your Supply Chain: Measuring and managing the impact of weather on consumer demand
Monday, Sep 13, 2010
LDC Gas Forum Chicago
Tuesday, Sep 21, 2010
Revionics Customer Forum 2010
Monday, Oct 11, 2010
LDC Gas Forum L.A.
Tuesday, Oct 12, 2010
Business Weather Intelligence Symposium (London, UK)

More...